Boosting brand visibility with personalised office supplies

Boosting brand visibility with personalised office supplies

13 January 2025

Our latest guide shows how personalised office supplies can help you to boost your brand visibility.

In today’s competitive business landscape, building a strong and recognisable brand is critical for success. Companies invest heavily in marketing strategies, social media campaigns, and public relations efforts to capture the attention of their target audience, yet often overlook the use of promotional products in the form of personalised office supplies. 

Why personalised office supplies matter

Office supplies are an integral part of daily business operations. From pens and notebooks to pencils and rulers, these items are in constant use by employees, clients, and visitors. When customised with your company’s logo, slogan, or branding elements, they serve as subtle yet powerful reminders of your business identity. Personalised stationery can turn mundane tools into mini-billboards, keeping your brand top-of-mind.

Enhancing brand recognition

Consistency in branding is key to creating a memorable identity. Personalised office supplies extend your brand’s reach beyond traditional marketing channels. For instance, branded pens given to a client might be used repeatedly, spreading your company’s name and logo to new potential customers. Similarly, customised notebooks left in conference rooms or handed out at events ensure that your brand is visible in diverse settings.

Creating a professional image

Using branded office supplies conveys professionalism and attention to detail. Imagine walking into a meeting where the host’s notebooks and pens all bear the company’s logo and colours. Such attention to branding builds trust and leaves a lasting impression on clients and partners.

Boosting employee engagement

Employees are ambassadors of your brand, and providing them with personalised office supplies fosters a sense of pride and unity. Items like branded pens and personalised notebooks not only enhance workplace aesthetics but also reinforce the company’s identity and culture. When employees are equipped with personalised office supplies, they become more likely to advocate for your brand both in and out of the office.

Types of personalised office supplies

There is a wide range of office supplies that can be customised to align with your brand. At Fast Pens, our metal pens and plastic pens are cost-effective tools for spreading your brand message, while our Parker Jotter ballpoint pen makes a stylish, executive pen gift. We also supply custom printed pencils and our range of eco-friendly pens includes ballpoint, click pens made from bamboo, recycled paper, and recycled aluminium. Personalised notebooks add a personal touch to both internal and external correspondence and we offer a choice of clear or white personalised rulers too.

How to use personalised office supplies to boost brand visibility

Distribute widely - share these items not only with employees but also with clients, partners, and event attendees. For example, handing out branded pens or notebooks at a trade show can increase your brand’s exposure significantly (our guide to buying trade show promotional giveaways has lots of tips).

Align with branding - ensure that the design of your office supplies matches your brand’s colours, logo, and overall aesthetic. Cohesive branding helps create a stronger impression.

Seasonal and event-based customisation - personalise items for special events, product launches, or holidays. Limited-edition supplies can generate excitement and increase their perceived value.

Benefits of personalised office supplies

Investing in personalised office supplies can yield a high return on investment. These items are cost-effective and they offer long-lasting brand visibility. Unlike digital ads or traditional media, personalised office supplies have a tangible presence and are often retained for extended periods, providing ongoing exposure.

Personalised office supplies are a versatile and impactful way to enhance your brand’s visibility. By turning everyday tools into branding opportunities, businesses can create lasting impressions, foster loyalty, and stand out in competitive markets. Whether you’re seeking to impress clients, engage employees, or increase public awareness, branded office supplies are a smart and stylish choice for amplifying your company’s presence.

Personalised office supplies from Fast Pens

At Fast Pens, we impose no minimum order quantity, allowing you to buy as many or as few items as you want. All our products offer a generous print area and our innovative, online design allows customers to design their own pens, pencils and notebooks or to upload existing branding. Our full price list shows the prices you pay, with no hidden extras! We charge no set up fees or design fees and delivery is free. To find out more, new customers can call 01790 729833 while existing clients should dial 01790 755833.
 

Need to send a custom card payment to us?
Make a payment
Metropolitan Police - Total Policing

Pen colours may vary slightly from batch to batch due to stock supplied at the time. The imagery and designs used on this website are intended to demonstrate the effects that can be achieved with our products and not to imply that the designs have been supplied to or endorsed by their owners. All prices are in Pounds Sterling (£) and exclude VAT unless otherwise stated. Fast Pens reserve the right to change prices at any time without notice.

Fast Pens only trade on our terms & conditions. Placing an order is deemed as acceptance of them.

We always strive to meet your specific delivery requirements. However, due to the nature of our manufacturing processes, any delivery dates provided are estimates and cannot be guaranteed. We are not responsible for any costs or liabilities incurred due to missed deadlines, including those caused by factors beyond our control.